Episode 051 – Productizing Business Services For a Clear Scope, Price & Niche

Welcome to Episode #051 of The Digital Agency Insiders Podcast – Productizing Business Service For a Clear Scope, Price & Niche.

Today’s featured guest is Tyler Gillespie. In this episode, Tyler shares his journey as an entrepreneur and how he currently helps businesses in productizing their services. He also discusses what Thinking Time Chief is all about and How he started Productized Snacks Podcast.

Tyler Gillespie helps productize service businesses via consulting and co-investing. He is also the host of Productized Snacks Podcast and the Thinking Time Chief of Applause Lab.

Here’s just a taste of what we talked about today:

We talked about Tyler’s entrepreneurial journey and shared what Thinking Time Chief is all about.

Tyler has a solid background in entrepreneurship, his whole family is involved in a service-based business. Growing in such an environment set a foundation for Tyler to start an offline business at a young age and brought his services online over the years.

Thinking Time Chief involves finding the root cause of certain issues. It is a five-step process that Tyler walks through and been using. He does a thinking time session twice a week.

The Thinking Time sessions last for 45 minutes to an hour. Tyler runs through a series of questions and evaluations to come up with a solution to the problem with a bit of a structured approach.

And then, Tyler discusses how he came about Productizing My Service and the specifics of the process.

Tyler came across the idea of productizing services through a book. This made him realized that most agencies and service businesses do not have a clear scope and price and they also say yes to everything like business services traps.

The idea of productizing is for service businesses to have a clear scope, price, and niche. Tyler can help businesses achieve those by building systems, operations, and structure positioning.

We also discussed a few other fun topics, including:

  • What is an ideal client for productizing their services?
  • The first steps Tyler does when productizing a client’s business service.
  • How long does the process of service business productizing take?
  • What is the process of figuring out the client’s productized rates or pricing?
  • How does Tyler find clients for productizing business?
  • Tyler shared the story behind the Applause Lab.
  • What is the new podcast — Productsized Snacks all about?

All that and more! But you’ll have to watch or listen to the episode to hear about those fun topics!

How To Stay Connected With Tyler Gillespie

Want to stay connected with Tyler? Please check out their social profiles below.

Resources

Also, Tyler mentioned the following items on the show. You can find that on: