Episode 021 – The Power of Delegation and How it Can Make Your Digital Agency More Efficient

Welcome to Episode #21 of Digital Insiders Podcast – The Power of Delegation and How it Can Make Your Digital Agency More Efficient.

Joining us today is a special guest, Chris Williams. Chris has over twenty years of entrepreneurial experience in profit leadership and socially responsible marketing engagement. He has helped creative agencies build wealth and develop innovative winning strategies. 

He is an expert when it comes to lead generation and creative team building. His company works for a very specific niche, where they do a lot of branding, messaging, copywriting, graphic work, web design, and funnels.

Today, Chris shares with us how he’s able to oversee his business by working only for 30 minutes a day.   

Here’s just a taste of what we talked about today:

Delegation produces optimum results.

It starts with accepting the fact that there are people out there who are far more experienced to do a cerin task than yourself. Delegation frees up a lot of your time for more important things.


Chris mentioned some of the tools his company uses for his business and for project management delegation. Find out more about those tools below. He also discourages hopping from one system to another unless it will give your company 5X to 10X in return. 

Referral Based Marketing is old school but works 100% of the time

This type of marketing allows you to calculate how many leads you can close. The key is to build a trusting relationship with the client by delivering quality products/systems on time. Check out Chris’s interesting referral pitch in today’s show. 

We also discussed a few other fun topics, including:

  • Why teams need structure, stability, and consistency.
  • Facebook communities can be a great source of brilliant talents for your business. Use it. 
  • Narrowing your niche to something more specific often yields more profitable results. 

But you’ll have to watch or listen to the episode to hear about those!

How To Stay Connected With Chris

Want to stay connected with Chris? Please check out their social profiles below.


  • Google Drive – a cloud collaboration tool from Google
  • Screenflow 9 – a video editing app offering user-friendly recording features.
  • Wrike  – a project management software with customizable dashboards. 
  • Zoom – a platform for video and audio conferencing, webinars, and group messaging.